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		<title>CEO Bill Barton on Leveraging Technology to Create Omnichannel Experiences</title>
		<link>https://www.mybobs.com/blog/bobs-discount-furnitures-bill-barton-on-leveraging-technology-to-create-true-omnichannel-experiences/</link>
		
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		<pubDate>Wed, 18 Oct 2023 17:09:16 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Newsroom]]></category>
		<category><![CDATA[bob's discount furniture]]></category>
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		<category><![CDATA[retailexperienceshow]]></category>
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					<description><![CDATA[<p>Bob&#8217;s Discount Furniture President and CEO Bill Barton was a recent guest on the podcast, Retail Experience Show. He spoke with Bobby Marhamat about Bob&#8217;s commitment to offering every day low price and leveraging technology for a first-in-class omnichannel shopping experience for guests. They discuss Bob&#8217;s continuing growth story and the company&#8217;s commitment to offering [&#8230;]</p>
<p>The post <a href="https://www.mybobs.com/blog/bobs-discount-furnitures-bill-barton-on-leveraging-technology-to-create-true-omnichannel-experiences/">CEO Bill Barton on Leveraging Technology to Create Omnichannel Experiences</a> appeared first on <a href="https://www.mybobs.com/blog">Bob&#039;s Blog</a>.</p>
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<p>Bob&#8217;s Discount Furniture President and CEO Bill Barton was a recent guest on the podcast, <a href="https://theretailexperienceshow.podbean.com/">Retail Experience Show</a>. He spoke with Bobby Marhamat about Bob&#8217;s commitment to offering every day low price and leveraging technology for a first-in-class omnichannel shopping experience for guests.  They discuss Bob&#8217;s continuing growth story and the company&#8217;s commitment to offering value without compromise. </p>



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<p><strong>Show topics discussed:</strong></p>



<ul class="wp-block-list">
<li>How Bob’s Discount Furniture was the “original disruptor” in the furniture industry, and how they’ve grown to 170 locations across 24 states.</li>



<li>How Bob’s is creating omnichannel experiences for their customers, especially through shopping carts that can be accessed online and in-store.</li>



<li>How Bob’s creates consistency across their locations, how they maintain their values and culture, and why succession planning is a key strategy.</li>



<li>How supply chain challenges prompted investment in a tablet that allows for real-time updates for in-store customers.</li>



<li>How Bob’s is leveraging augmented reality technology through a 3D Room Designer application that customers can use in a location.</li>



<li>Advice for retail leaders who want to scale their business, focused around knowing your customers and your value proposition, and why building a great team is key.</li>



<li>Why the future of retail will be found in better understanding and facilitating the customer journey.&nbsp;</li>
</ul>
<p>The post <a href="https://www.mybobs.com/blog/bobs-discount-furnitures-bill-barton-on-leveraging-technology-to-create-true-omnichannel-experiences/">CEO Bill Barton on Leveraging Technology to Create Omnichannel Experiences</a> appeared first on <a href="https://www.mybobs.com/blog">Bob&#039;s Blog</a>.</p>
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